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Who is Billy?

I'm Billy. 

Why Billy's Niche?

Merriam-Webster Dictionary defines a Niche (noun) as "a specialized market." 

You could say that this is my own little specialized market. 

I like gadgets, and electronics, and unique items, and things that just generally make life more enjoyable.

It's my own little niche, and I want to share it with the world!

OK. Maybe that was a little over-the-top, but you get what I'm saying, right? 

Committed to Quality

Every item that is for sale in my shop has been personally tested by me, Billy.

If I test something that I determine to be, let's just say, doesn't make it into my shop.

Many of the items that you see here are items that I use regularly. 

I buy it. I test it. If I like it, I sell it. It's really that simple.

Like Saving Money?

Stupid question, right?

Who doesn't like saving money?

There's no reason to keep wasting your money on "toys" that you end up not liking.

Let me do the research for you.

Billy's Niche is here to provide you with everything you like at a fraction of the price of other retailers.

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